Paper Airplanes

In a generation that is engulfed by technology, many entrepreneurs are allowed the opportunity to distribute their ideas through the wonderful world of the Internet. Although much of The Yacht Club Company production is done in-house, from our living room, we depend solely on online market places for the exponential growth of our brand through online retail and distribution. We are constantly inspired by some of the work we find on sites like Esty, Storenvy, and Big Cartel. These sites allow creative business owners the opportunity to distribute music, art, and fashion at little or no cost. We had the opportunity to see this growth first hand through our dear friend and visual artist, Natalie Rose.

Natalie Rose moved to Nashville, TN from San Francisco, CA about 3 years ago. She has been painting since as long as she can remember. Through her own personal and professional network, Natalie was able to sell several of her psychedelic pieces, but she recently decided that Etsy was such a great way to share what she love doing to an online community of over 15 million buyers and business owners.

She just launched her new series titled "Paper Airplanes," and we can’t tell you how excited we were to see the collection after much anticipation! This series is all about stirring that inner youthfulness and innocence in each of us. There is typically only one solid time in each of our lives where we truly believe we can do or be anything. We believe the best in people, and we believe we deserve the best. Fear is not something that we know yet. Failure is not something that has a hold on our soul yet. Life is full of wonder and possibility.

“Often times as we age, we forget about the simplicity of life and clutter our world with work, money, everyday problems, and it becomes so overwhelming that the innocence inside of us fades and we find ourselves walking the streets with a scowl on our face and a bitter taste in our mouth. Suddenly, something sparks our memory and we are left with a question of "what happened"?”

Natalie Rose has been such an inspiration to us by creating art that is colorful and whimsical. Each piece in the “Paper Airplanes” series serves as a constant reminder of some sort of child-like feeling. And for that, we salute you!

Help Ariel Find Her Voice

The most difficult part about living the dream is finding the funds to do so. In today’s society, many talented and ambitious individuals have the opportunity to pursue their passions through crowd funding. What the heck is Crowd Funding? Yvonne A. Ramsey, writer for Business People, defines crowd funding as the process of raising money to help turn promising ideas into business realities by connecting investees with potential supporters.

Crowd funding is an emerging online trend representing a new potential pool of capital as a source of start-up equity financing. It’s simple; a central tenant of crowd funding is that the crowd funds what the crowd wants. This is a tremendous asset to creative individuals looking to pursue their dreams as crowd funding creates a demand while providing the funds for the supply. Aspiring entrepreneurs are increasingly jumping onboard with sites like Kickstarter, IndieGoGo, Peerbackers and ChipIn. Now, as the concept becomes well known, users have become savvier about creating interesting profiles, targeting their audiences and promoting their offerings. We had the unique opportunity of joining in on the marketing efforts of the Kickstarter campaign for Ariel Hill, aspiring singer/songwriter in Nashville, TN.

To describe Ariel Hill’s music, the best way to put it is a contemporary twist on soul music.  Her bluesy vocals in combination with her Broadway star-like vocal range makes her a rarity in today’s music scene.  Her style is unique and diverse, as shown by whom she draws much inspiration from:  Aretha Franklin, The Beatles, The Strokes, Justin Timberlake, and Coldplay.

Ariel Hill is only 21 years old but has already been on quite the roller coaster ride in her musical journey to Nashville, Tennessee.  Ariel has many friends and great mentors that believe in her talent and want her to follow through on her vision. However, for a singer/songwriter, success only comes from people being able to hear your music. By supporting and successfully funding her Kickstarter campaign, we can send our ears on a magical journey to hear her new EP, Supernova. And for that, we salute you!

Oh My Nosh!

Three years ago, Lindsey and Karman met as dietetic interns at Vanderbilt University Medical Center. After graduating from the internship and beginning full-time jobs as Registered Dietitians, the two found themselves looking for a creative outlet to bring in some extra cash. The duo shared a passion for experimenting with recipes and competed in several recipe contests, but still they wanted something more. With encouragement from family and friends, Karman and Lindsey decided to take a leap of faith and apply as a food vendor for the 2011 Tomato Art Fest. And they were accepted! Since then, Karman and Lindsey have continued to grow their small food venture and bring healthy, handmade, and delicious eats to Nashville.  


 

The ‘Oh My Nosh!’ name was thought up during a brainstorming session at a local sandwich shop, and is reflective of the reaction they strive for when people try their tasty, one-of-a-kind creations (because everyone says ‘Oh My Nosh!’, right?). Oh My Nosh! continues to offer a healthified food experience specializing  in handcrafted and healthy eats that satisfy and fuel their Noshers, such as Caprese Salad Skewers, Kamut Puff Granola Squares, Pumpkin-Chia Bread, and Chocolate-Cranberry Clusters.

Sharing their creations with others is what keeps them motivated to do more events in Nashville, the city they now call home. Since their debut at the 2011 Tomato Art Fest, the two have participated in Porter Flea last June, the East-Centric Music Festival, and the 2012 Tomato Art Fest, where an estimated 28,000 people attended. Oh My Nosh! plans to continue serving up Noshes at local festivals and events, as well as smaller gigs. They pop up at events and gatherings around town, so be sure to like Oh My Nosh! on Facebook for the latest updates or email them at ohmynoshnash@gmail.com. As the great Julia Child said herself, “Find something you are passionate about and keep tremendously interested in it.” Oh My Nosh! did exactly that in hopes to share their passion for healthy, delicious food with you soon! And for that, we salute them!